- Future and Tyla’s chemistry shined during the World Cup opening ceremony.
- The US team’s 4-1 win over Paraguay indicates they can play a big role in the tournament.
- Viewership for the World Cup is expected to increase as 48 teams participate this year.
The FIFA World Cup has descended on the United States, and during the opening ceremony, Future and Tyla teamed up for a performance in the African diaspora.
Their song ‘Game Time’ was used for weeks in the promo for the international games leading up to the official kick-off, but the pair’s chemistry on stage was a must-see. Future stuck to his roots and rocked the Atlanta Falcons colors during the performance, while Tyla rocked a blue and white star-studded number of her own.
The South African beauty also rocked a gold and diamond encrusted FIFA grill for the occasion. Cute! Although soccer is not as big here in the US as it is internationally, there has been a vested interest in the sport as more and more people from different cultures migrate to the United States. Unfortunately, the current political climate saw the games get off to a rocky start as players, coaches and referees encountered visa issues while attempting to enter the country.
Nevertheless, the Games are always a time to be together for five weeks as the world’s attention turns to the World Cup. The matches remain the most watched sporting event in the world, with FIFA reporting an estimated 2.1 billion viewers watched the 2022 matches in Qatar, despite criticism over the decision to stage the matches in the country.
Against the backdrop of the United States’ tense political backdrop, FIFA believes viewership for the World Cup will increase as 48 teams will compete this year, compared to 32 in 2022. Interest in the matches has steadily increased over the last three World Cup matches as stars of the sport continue to find crossover mass appeal among young fans. Lionel Messi, one of the sport’s most popular and recognizable athletes, now plays for a team based in the United States; an important step in continuing to make football the world’s favorite pastime.
There has also been a great improvement in the US men’s team, as they were long considered among the worst (often missing the target of competing in the Games), while the women’s team achieved numerous accolades, including gold medals at the Olympics. However, they recorded an impressive 4-1 victory over the Paraguayan team to kick off the World Cup on June 12, seemingly alerting the world to the fact that they could be the team to see this happen.
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